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How we collect information at the mdBriefCase.com.au site
mdBriefCase.com.au uses state of the art technology to safeguard your
data. There are three places at mdBriefCase.com.au where information can be
collected
- During registration, you provide us with personal information;
- Completing surveys, discussion boards or case study programs;
- When you access the site, your computer leaves a data trail.
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What information is collected at the mdBriefCase.com.au site and why
a. Personal information
Personal information is information about an identifiable individual.
Certain portions of mdBriefCase.com.au are reserved for physicians,
medical students and residents. We require personal information like your
physician ID number and to confirm you are a physician.
b. Email Address
We also require your email address so that we can confirm that you have
successfully registered. You will not receive further email communication
from us unless you check the appropriate box during initial registration.
We ask you if you would like to receive updates about the features and
contents of the web site that we believe might be of interest to you. You
can change your mind at any time about receiving email communication by
using the unsubscribe instructions provided with each email.
Please note that some personal information including your identity and
email address may be shared with third-party suppliers for product
registration and customer support purposes only.
We may also use the information you provide to bring to your attention
future areas of the web site, products and services of potential interest
to you. You can choose at any time to stop receiving such email
notifications.
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Cookies
Apart from the personal information collected when physician visitors
sign up, we also collect anonymous non-personal information through the
use of "cookie technology". Cookies are small text files a Web site
creates when you visit a site. There are two common types of cookies,
"session cookies" and "persistent cookies". Session cookies store
information only for the length of time that you are connected to a web
site. Unlike "persistent cookies", they are not written onto your hard
drive. The use of cookies is an industry standard and many major web sites
use them to provide useful features to their visitors. Cookies in and of
themselves do not personally identify users, although they do identify a
user's computer.
a. Cookies and Web Usage Reports
We use session cookies to learn how all our visitors navigate
throughout the various parts of the web site. This web site tracking data
is used in the aggregate to help us provide the most efficient service and
navigational tools for our visitors.
For registered physician visitors, we also link the web site tracking
data generated from the session cookies to some of the personal
information you provided. Through this linkage, we can create aggregate
demographic profiles of web usage. These statistical and aggregate reports
do not contain any personally identifiable information. We also do create
a record of individual web usage at the e-commerce portion of
mdBriefCase.com.au if you have actually made a purchase. We use this
purchase history information for billing, shipping, fraud protection and
marketing purposes.
We use aggregate reports to learn how many visitors with certain
characteristics (e.g. specialty, geographic region) visit a particular
portion of the web site. This aggregate information will help us to
determine areas of the web site of particular interest to certain segments
of the physician community. The aggregate reports could also serve as the
catalyst for the creation of new features at the mdBriefCase.com.au site
and the development of future benefits and services for physicians. With
your permission, you will receive email notices about these new features
and services. As stated above, you can indicate at the initial
registration stage or at any time whether you wish to receive email
updates about the web site features.
b. Cookies and Login Preferences
Cookies can also make your use of the web easier by saving language and
login preferences. We use persistent cookies to store your language
preference and login information so that you will be "remembered" by our
server. You will not have to go through the "splash page" and enter your
login id each time you visit the site. You can indicate at initial
registration whether you wish to have your computer "remembered" by
checking the "Remember Me" box at sign-up. You will have to re-input your
login information each time if you do not choose this option.
With most internet browsers, you can erase cookies from your hard
drive, block all cookies or receive a warning before a cookie is used.
Please refer to your browser instructions or help screen to learn more
about these functions.
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Disclosing information
Only selected individuals within mdBriefCase Inc. have access to the
personal information that you provide at the mdBriefCase.com.au web site.
This access is granted strictly for the purposes identified in this Online
Privacy Statement.
We will not sell or share personal information collected at the
mdBriefCase.com.au web site with other organizations except to the extent
that disclosure is required by a valid legal requirement such as a law,
regulation or search warrant.
The statistical and aggregate reports generated about web usage at
mdBriefCase.com.au may be shared with third parties such as content
suppliers and sponsors who might assist us in managing, financing and
improving the web site. For example, we might inform third parties
regarding the number of users of our site and the activities they conduct
while there. We require third parties to whom we disclose aggregate
information to agree that they will not attempt to make this information
personally identifiable by combining it with other databases or through
any other means.
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Security
The mdBriefCase.com.au web site has physical and technical measures in
place to ensure the security of information. Servers reside in pass code
secured rooms that are accessible only to a limited group of authorized
personnel. All entry is tracked and escorted by staff of the hosting
facility. No unescorted entry is permitted to the facility. We also use
advanced encryption and firewall technology. Although we will make every
reasonable effort to protect your personal information from loss, misuse
or alteration by third parties, you should be aware that there is always
some risk involved in transmitting information over the Internet.
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Questions about this Policy Statement
We will in all cases respect your privacy preferences.
This privacy statement applies only to the mdBriefCase.com.au website.
The mdBriefCase.com.au site does contain links to other sites. Once you
enter another website, be aware that we are not responsible for the
privacy practices of such other sites. We encourage you to look for and
review the privacy statements of each and every web site that you visit
through a link on mdBriefCase.com.au site or any site that collects
personal information from you.
If you have any questions about the mdBriefCase.com.au Online Privacy
Statement, please feel free to email
us.
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